How to Build a Great Virtual Team for Your Online Business

Content pretty businesswoman using futuristic interface hologram in bright office

As a location-independent business owner, I thrive in an online environment so my team has to be virtual as well! I get questions all the time about staffing and what kind of people you should hire to help you run your online business.

I’ve just gone through a process of adding new staff members and upleveling my team here at Happy Black Woman, so I wanted to share some ideas and resources you can use as you begin to hire your own support staff. Click here to learn more about our incredible team!

When I first started my nonprofit consulting business part-time back in 2008, I didn’t see the need to have anyone helping me. And I definitely wasn’t keen on the idea of paying someone to perform tasks I could do myself.

But as I learned more about what it really takes to run a business, it became painfully apparent that I could not grow without having some additional help with scheduling client appointments, organizing my speaking engagements, helping me implement marketing strategies, customer service, etc.

I started off with grad student interns who worked 5-10 hours a week and then I moved up to virtual assistants with more advanced skills. I found my first interns through my own network of colleagues by simply posting an ad on my blog. It worked out great!

Years later, at this stage of my business, I have identified my “dream team” organizational chart of four core team members, plus a handful of what I would consider “as-needed” contractors and freelancers.

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Are You Walking Your Talk as a Coach?

young african woman thinking

As we prepare for what will be an EPIC Launch Your Business LIVE 3-Day Boot Camp in Atlanta, the word “possibility” has been heavy on my mind.

Because what my team and I have been hearing a lot lately is:

I wish I could come to the event, but I can’t take off from work.

I know I should be there, but I can’t travel to Atlanta.

This is exactly what I need right now, but I can’t afford it.

It got me thinking about something one of my mentors, Valorie Burton, told us at her Coaching Training Institute many years ago.

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Work Is Love Made Visible: Why I Quit My Job 5 Years Ago

Letter of resignation

I was sitting on the beach in Waikiki the other day and I realized a shocking fact:

As of this year, I’ve been working for myself longer than I’ve ever worked for anyone else.

It’s been more than 5 years since I quit my full-time nonprofit job in DC. And to be honest, at this point I feel like I’m permanently unemployable!

I was only 27 years old when I left my job and made the decision to become self-employed.

And I don’t regret it one bit.

Of course, there have been ups and downs and twists and turns.

For instance, I had no idea that after 3 years, I would end up shutting down my first business to build a new one!

But it was the very best chance I ever could have taken on myself.

Today, I wanted to honor this milestone in my career by sharing the blog post I published on my old website the week I submitted my resignation, which was back in December 2009.

If you’ve been thinking about taking the leap, I hope reading these words from that pivotal time in my life offers some insight for your journey as well.

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7 Reasons Why You Should Attend the 2015 Launch Your Business LIVE 3-Day Boot Camp


LYB LIVE Boot Camp 2015 FB Cover

I’m excited to announce that registration is now OPEN to the public for our upcoming Launch Your Business LIVE 3-Day Boot Camp happening May 1-3 in downtown Atlanta, Georgia!

We already have over 60 amazing women from our Happy Black Woman community coming to join us from all over the country.

Will you be one of them?

Click here to learn more about this transformational event and reserve your seat

Here are 7 reasons why you should attend the 2015 Launch Your Business LIVE 3-Day Boot Camp:

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Iron Sharpens Iron: How to Surround Yourself With the Right People


Pictured from left to right: Lisa Sasevich, Marni Battista, Rosetta Thurman, Kerry Ann Rockquemore and Dr. Venus Opal Reese

I had a great time in San Diego last week learning and speaking on a panel at my business mentor Lisa Sasevich’s​ Event Profit Secrets training.

I looked at this picture and realized that I have literally been surrounding myself with successful women over the past year, including the “Black Women Millionaire” Mentor herself, Dr. Venus Opal Reese​!

All of these ladies inspire and motivate me to keep doing the work to empower thousands of women in our Happy Black Woman Community to create their ideal lives and businesses over the next few years.

1505638_10152808537218822_2309359831781070814_nOur community is already growing much faster than I ever imagined, so stick around for the ride! Just in terms of our reach, we’ve gone from ZERO to 13,000 Twitter followers, 20,000 email subscribers, 75,000 pageviews/month and 200,000 Facebook fans. On the revenue side, I’ve gone from replacing my previous salary to surpassing the 6-figure mark with our transformational products and programs.

At this point, we reach a LOT of women all over the world every single day and still, I am constantly looking for additional ways we can spread the word and help even more women claim their freedom through personal development and entrepreneurship.

I remember when Happy Black Woman was just a little itty bitty blog back in 2010 when I had first quit my 9 to 5 nonprofit job and I was writing about the exciting, yet terrifying transition from employee to entrepreneur.

5 years later, here’s what I know for sure:

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VIDEO: What’s Your Freedom Number?

Freedom Number VidI often get the question:

“Rosetta, how did you find the courage to quit your job and work for yourself full-time?”

What many people don’t realize is that I didn’t just make an impulsive decision one day to leave my job.

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How to Be Coachable

Happy teacher holding page showing coaching

As a coach, I love celebrating my client’s big WINS!

Not only does it lift them up, but it energizes me and constantly reaffirms my commitment to the work of empowering women to transform their lives.

Last week, one of my private business coaching clients booked her very first PAYING client for $1200!

It was such a wonderful experience to see her open to the possibility of actually getting paid to do what she loves – and eventually be able to leave her job.

I feel so blessed to be able to support the women in our tribe who are stepping into their power as changemakers in this world.

If you have a coach…

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Do You Need a Business Coach?

Photo editor working at her desk

My last blog post must have struck a chord because we’ve been getting some great responses from women in our Happy Black Woman community about their big business plans for this year!

Many of you are planning to officially launch your business, book paid speaking engagements, offer coaching services, publish your book, host live workshops, create online courses, start your blog, attend networking events, build your social media presence and much more!

And it made me wonder…

Do you need a business coach?

The reason I ask is because as of March 1, I’m going to be shutting down my private coaching program so I can focus on our upcoming group programs and events, plus do some more traveling this year.

So here’s the deal.

Right now, I only have space in my calendar to work with 5 private coaching clients before my schedule fills up for the rest of the year with events, speaking and international travel.

Time is of the essence, so if you’ve been wanting to work with me privately, we need to have a conversation ASAP.

Apply for a complimentary Launch Your Business Strategy Session

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What’s Next for Happy Black Woman: Our Big Plans for 2015!

New Way

Last month, I shared that I had been doing a lot of inner work to reflect and map out what I want this year to look like.

I came up with all my personal goals and my 2015 theme of “fun, love and adventure.”

But there was something deeper going on with me and with our community that I’ve been wanting to talk about.

Once again, I’m being called to become a much bigger version of myself – in my life and in my business.

All of sudden, new people and new opportunities are coming into my life that are stretching me to become even more of who I really am.

It’s like the universe is daring me to step up so I can make even more of an impact through the work I do to empower women all over the world.

And it’s all starting to feel a bit like “deja-vu.”

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Is Indecision Killing Your Business Dreams?

hBd6EPoQT2C8VQYv65ys_White Sands

I’ve been in Tucson, Arizona for the past few days at a retreat with my business mentor.

Last year, I made the decision to join a high-level mastermind program with like-minded entrepreneurs from around the world. Every few months, we all get together for business training, personal development and lots of “aha” moments!

One of my biggest takeaways from this weekend came from one of my colleagues who said something so profound that may apply to where you are in your business.

“The decision comes first.”

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