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Social Media to Sales Masterclass 2025 (1)
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How to Stand Out on Social Media So You Can Get More Followers, Leads and Sales in 2025

August 26-27, 2025 12:00pm - 1:00pm Eastern | Live on Zoom

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Register for Social Media to Sales

Is it time for you to give your social media a makeover?

I’ve been on social media since 2007 and there have been SO many changes in the online space since then! 

The internet is getting noisier. The social media platforms, algorithms and trends are constantly changing. 

AI is transforming every industry faster than most of us can comprehend. 

All of which make it harder for ALL of us to get seen, noticed and hired by our ideal clients. 

(Womp womp.) 

In fact, most Black women entrepreneurs tell me that they HATE being on social media because they don’t see a return on their time investment in the form of more clients or sales in their business. 

Does this sound like you? 

If so, I’ve got some good news… 

There’s nothing wrong with you. 

There’s nothing wrong with your offers. 

There’s nothing wrong with your business. 

It’s just the reality of the current online environment. 

But unfortunately, less people paying attention to your business means less people buying your products, programs and services. 

As a result, ALL of us have to show up more than ever before in order to connect with and sell to our ideal clients. 

In fact, the average number of interactions needed before buyers make a decision ranges is now 29! 

Which means that now is the time to adapt and double down on your social media marketing so that you can reach more of your ideal clients. 

That’s why I’m so excited to help you become way more visible online in Social Media to Sales, a free 2-day training that will show you exactly how to revamp your social media presence and optimize it for more sales. 

In just 2 days, I’ll walk you through the exact strategies and mindset shifts that will help you stop wasting time online and start using social media to get more followers, leads, and sales in your business.

If you’ve been posting on social media but not seeing the results you want, this masterclass is for you.

Here’s what you’ll learn in the masterclass:

Day 1: What’s Not Working: Audit Your Social Media Presence

  • How I’ve leveraged social media to launch, grow and scale my business to over $5M in sales
  • The biggest mistakes that most entrepreneurs are making on social media – and how to fix them
  • The 3 most profitable social media platforms to be on in 2025 (and which ones to ignore)
  • How to conduct a comprehensive audit of your social media profiles (worksheet included!)

Day 2: What’s Working Now: Optimize Your Social Media for Sales

  • Mindset shifts to stop hiding and become way more visible on social media
  • My top “do’s and don’ts” for instantly upleveling your overall social media presence
  • How to revamp your social media profiles so they position you as an expert and make it easy for your ideal clients to find you online
  • 4 steps to makeover your social media so that you can get more followers, leads and sales this year

PLUS: An Exclusive Show-Up Bonus!

Success loves speed and rewards action-takers! When you show up LIVE in the Zoom room for the Social Media to Sales Masterclass, you’ll also receive a printable Social Media to Sales Workbook. 

This powerful guide is filled with audit questions, implementation exercises and homework assignments to help you apply what you learn right away. It’s only available to those who attend live, so make sure you’re in the room to claim your copy!
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Sign Up for Social Media to Sales

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MEET YOUR COACH

Rosetta Thurman

Rosetta Thurman is the Founder of Happy Black Woman®, a personal development company that empowers Black women entrepreneurs to create the lives and businesses of their dreams.

In 2008, she launched her first business as a consultant, speaker and coach. It started out as a “side hustle,” but less than 2 years later, she was able to replace her income and quit her nonprofit job to work for herself full-time.

The following year, she got rid of all her stuff, ended her apartment lease and became a “digital nomad,” traveling the world with just a suitcase and a laptop, living and working from her dream destinations of Hawaii, Greece, France, Italy, Spain, Mexico, Bali, Argentina and more!

Fast forward to today and the Happy Black Woman brand has generated over $5 million in revenue through courses, digital products, events, retreats, masterminds and coaching. 

Most importantly, Rosetta’s work has inspired Black women all over the world to create lives of happiness, success and freedom!

Rosetta is the author of Launch Your Business: The 5 Step Solution to Do What You Love, Quit Your Job and Have the Freedom to Travel and Live Life on Your Own Terms

She is the host of The Happy Black Woman® Podcast with over 1 million downloads and has also been featured in numerous media outlets including Essence, Black Enterprise, SUCCESS Magazine and Entrepreneur. 

Rosetta holds a Master’s Degree in Organizational Management and has also taught business, marketing and leadership courses at Trinity Washington University.

In her free time, you can find Rosetta traveling to the next place on her bucket list, in the kitchen cooking a new recipe, dancing to 80s music or reading a good book. She lives in the Washington, DC area with her husband, Jacarl.

Rosetta’s motto is a testament to her unwavering belief in the power of Black women: “You can do anything you want with your life and no one can stop you…but you!”

LEGAL DISCLAIMER: Every effort has been made to accurately represent this training and its potential. Any claims made of actual earnings are exceptional results and are not intended to represent or guarantee that anyone will achieve the same or similar results. Each individual’s business success depends on their background, professional ability and level of follow-through. As with any business endeavor, there is an inherent risk and there is no guarantee that you will earn any money with the methods taught in this training. The resources provided are for educational purposes only and should not be misconstrued as legal or financial advice.