Have you been called to teach and inspire others?
“Learn EXACTLY how you can make a big impact and earn a great income as a keynote speaker, workshop leader or trainer simply by sharing your important message…even if you’re just getting started!”
Dear transformational speaker (that’s you!),
Many years ago, one of my mentors gave me some advice that literally changed the direction of my life.
He told me that writing on my blog was great, but to make a REAL impact on people’s lives, I had to get out there and start SPEAKING to audiences at conferences and events in my industry.
Now, that scared me to death! I’m naturally introverted, so the thought of being on stage talking in front of a room full of strangers was not something I ever aspired to do.
But I trusted my mentor’s wisdom and booked my first official speaking engagement as part of a panel where I was not only the least experienced speaker, but the youngest by about 20 years!
Since then, I’ve grown to embrace the power of speaking as a vehicle to share my message.
My mentor had predicted that I would begin to see BIGGER transformation in my work as a result of teaching and inspiring others in my fields of leadership and career development through keynote speeches, workshops and trainings. And of course, he was right! (As mentors usually are…)
As a result of that first unpaid gig, leaders from all over the country began to invite me to their organization’s events for PAID speaking engagements!
The opportunities were coming at me so fast that I started using my vacation time to travel on the speaking circuit as a sought-after keynote and workshop leader, earning from $10,000-$20,000 in extra income every year on top of my 9 to 5 salary.
And in 2010, I made the decision to quit my job to become self-employed and it has been the most rewarding experience of my career.
Today, my business is thriving with multiple income streams that allow me to use my unique set of skills, expertise and experience in combination with what I’m passionate about in life.
Currently, I earn a living working for myself full-time as an author, speaker, mentor and coach.
Now, I want to help YOU just like my mentor did for me by sharing with you everything I know about getting paid to speak! One of my gifts is helping creative, talented women build businesses doing what they love, and if you love to TEACH, INSPIRE and MOTIVATE people to change their lives, Become a Transformational Speaker will help you get PAID for your passion. You’re about to learn exactly how you can earn a great income and make a big impact through sharing your message!
This training is for you if:
- People keep telling you that you would make a great motivational speaker and deep down, you know your true purpose is to teach and inspire others
- You have an important message and valuable information to share but you don’t know if anyone would actually PAY you to speak on their stage
- You have been speaking for free but now you want to figure out how to charge money for your services
- You feel afraid of putting yourself out there because you’re not sure if you’re qualified enough
- You are a business owner who wants to explore speaking as an additional income stream
- You want to experience the impact, income and lifestyle that comes along with being a transformational speaker!
“I received more than what I was making before the course!”
“Although I had a speaking and training business, I was only operating it part-time by word of mouth. In 2017, I decided to retire and become a full time entrepreneur because of my passion to help others accomplish their personal or career goals and dreams. I didn’t know what I was missing to make my business more successful until I attended the “How to Become a Transformational Speaker” course. I received valuable advice in terms of properly valuing my worth, as well as templates via this course. The two best templates for me were the Speaking Agreement Template and Speaking Packet. Immediately after completing these templates, a national organization contacted me to be their motivational speaker. My confidence level skyrocketed because I finally had a professional speaking package to submit. Shortly thereafter, they requested a speaking agreement. I was booked and for the first time received more than what I was making before the course. Since then I’ve given myself another raise (doubled my fees) and it has been uphill from there. Taking Rosetta’s course solidified my decision to retire and be of service to others.”
– Karren Y. Alexander, karrenalexander.com
“I shifted my mindset and got paid to speak!
“During my journey with Rosetta Thurman she gave me advice that shifted my experience of being a paid speaker. She told me that I needed to shift my thinking from being the person who puts out the chairs to being the person they put out the chairs for. That strategy was what allowed me to know that mindset was essential in my ability to show up and show out as I brought my unique voice to conversation surrounding leadership and engagement. Using the templates provided I was able to confidently provide my price to potential clients, alongside a clear description of what I provided as a speaker and trainer. Thankfully because I accomplished my goal, I was offered additional engagements with the same federal agency.
I am able to utilize my unique HEALTHY model as a tool to approach various topics such as cultural competency, leadership and engagement in the workplace and other powerful topics. I am aware that although others may speak on similar topics, only I can offer what I bring to the stage and the hearts of those who are able to hear the message that I bring as a public speaker. After speaking internationally, and now for Fortune 50 companies I am reminded that I am more than enough, and my genius will always make room for me.”
– Dr. Angela Shuttlesworth, beleadgrow.com
“They booked me as their speaker!”
“Although I have a gift for speaking, I lacked the guidance and knowledge to successfully launch speaking services. I attended the course and received phenomenal encouragement, information and guidance! I shook off the “perfection paralysis” and following Rosetta’s advice and templates, completed my speaker packet. I built my website to include my coaching, speaking, and consulting services.
As a result, I was contacted by a faith organization to be their women’s retreat speaker. I enthusiastically sent over my speaking packet. Since it was well-prepared and addressed all their questions, they booked me as their speaker! I thank Rosetta for utilizing her gifts and talent. I now have aligned my mindset with the value that I offer!”
– Latisha Reneé Hooker, latishareneehooker.com
This course is broken up into step-by-step modules with templates to go with all the assignments. You can watch and listen to each section and take notes as you go along!
Pre-Work Training: Step Into Your Power as a Transformational Speaker!
In this module, you will discover:
- Exactly how I went from working a 9 to 5 nonprofit job to running a global business helping women transform their lives! (plus, how I got my first PAID speaking gig!)
- How to change your mindset so you can enjoy the impact, income and lifestyle that comes along with being a transformational speaker
- What kinds of companies and organizations hire speakers
- The 4 different types of speaking you can get paid for…even if you’re just getting started
- When to start charging money for speaking (and how to know whether anyone would actually PAY you to speak on their stage!)
- How YOU can become a profitable transformational speaker this year using my simple 3-step process!
Module 1: Create Your Platform
In this module, you will discover:
How to decide on a speaking niche and identify your ideal speaking client
- How to craft your transformational speaker mission statement
How to develop topic descriptions for your speeches, workshops and trainings
- How to create your first keynote, workshop or training presentation
Module 2: Build Your Brand
In this module, you will discover:
- The importance of branding yourself as a speaker
- How to craft your speaker bio (both a long AND short version for meeting planners!)
- How to create your speaking packet (most aspiring speakers don’t even know they NEED one!)
- How to get a great headshot (even if you’re on a budget!)
- How to create a simple speaker webpage
- How to design your speaker business card
Module 3: Get Booked & Paid
In this module, you will discover:
- How to get your first PAID speaking gig
- What organizations are looking for in a speaker
- How much to charge for speaking (especially if you’re just starting out)
- What payment policies to put in place
- How to handle travel expenses
- How to accept payment (and look like a professional!)
- How to SELL your speaking services over the phone
- PLUS: My 5-part sales call template that will help you “close the deal” when speaking to meeting organizers!
“It was exactly what I needed. It provided templates, time, guidance and strategic direction.”
“I spoke at a conference late last year and the feedback I received was overwhelming. In my career as a consultant I often speak publicly, but this presentation was personal. I spoke about my journey of exclusion as a professional black woman and the barriers I faced that led me to entrepreneurship. The audience was moved with emotion, gratitude and most of all faith. They encouraged me to take this talk on the road and run for public office, telling me my voice spoke to them. A light bulb went off and I knew this was the work I was meant to be doing, yet I didn’t have the framework to begin this new stream of income…until I found the Become a Transformational Speaker course. It was exactly what I needed. It provided the templates, the time, the guidance and the strategic direction I needed. Creating my speaker packet gave voice to my goals and encouragement that I was doing the work I was meant to do. I recommend this course for any woman who is struggling with putting her plan in action and is in need of proven tools and templates. The calls I got to have with Rosetta were guided with the intention to get me to book paid speaking gigs. Her expertise and excitement with the ladies on the call moved me to see a group of women supporting and believing in one another. This is the first of many, I hope to soon become a mastermind client.”
– Carmen Perkins, projectedquity.com
“I got booked to speak in Cancun!”
“The templates Rosetta gave and taught us in the class were great. I just booked a paid speaking gig in Cancun for next year! I got so much information and inspiration from the course. One of the things that I had been avoiding was updating my information packet about services. Taking Rosetta’s advice and having her template as an example, I began to rewrite my packet. I realized that I had a lot of value to offer people from my experience and education. In addition to speaking, I added consulting services too.
A few days after finishing the packet, I was contacted about a literacy consultancy at an elementary school and a potential speaking engagement. I was prepared and able to send over my information packet quickly. I booked my first consulting gig with ease and confidence! This course got me to own my value and take action to fully realize my entrepreneurial dreams!”
– Kandice Cole, vulnerabilityissexy.com
“I was selected as the keynote speaker for a girls conference in California!”
“I wanted to give you a quick update and thank you. I used your templates and guidelines from the course and I was selected as the keynote speaker for a girls conference in California!
Although they couldn’t pay an honorarium, they did provide $1,500 for expenses! Because of your training, I knew how to ask about it and present myself properly. Thanks for always providing such thorough trainings!”
– Quanisha M. Smith, quanishasmith.com
“This was the best investment I have made. Wish I would have purchased it 10 years ago!”
“It’s late and I just completed the How to Become a Professional Speaker training. I learned so much! Felt like I was right there with Rosetta! This was the best investment I have made. Wish I would have purchased it 10 years ago! My next step this week is to finalize my speaking packet. I already redesigned my business cards!”
– Wanda Kane-Harris, wandakaneharris.com
“I improved how I presented myself as a professional speaker!”
“Even though I had already been speaking, I wanted to take my speaking to the next level. So who better to help me than Rosetta Thurman? I was able to take her program recommendations and apply it directly to what I was doing. I improved how I presented myself as a professional speaker, how I negotiated speaking fees, and even how I leveraged speaking to attract more ideal clients to my business. I couldn’t be happier with where I am in my speaking and in my business. And I have Rosetta to thank!”
– Jessica Journey, jessicajourney.com
“Rosetta helped me get clear about my signature speaking topics!”
“Before participating in the “How to Be A Professional Speaker” course I had been getting paid to speak for years so I thought I’d know a lot about what Rosetta would cover. I couldn’t have been more wrong. Her course taught me that there’s a BIG difference between “being a speaker” and being a “professional speaker”. Not only did it help me create my speaker packet and agreements but most importantly, it helped me get clear about my signature topics which was a game changer for my business and helped position me as an expert in my industry.”
– Rebecca M. Thompson, rebeccamthompson.com
PLUS, When You Enroll Now, You Will Receive These Valuable Bonuses!
BONUS #1: 13 “Done For You” Speaking Templates ($3,000 value)
These speaking templates are CRITICAL to your success as a profitable speaker! They are worth thousands of dollars because Rosetta has already used them to get booked and PAID as a speaker in her own business. Now you don’t have to reinvent the wheel! Just plug in your information and submit your materials to meeting organizers with confidence and ease.
TEMPLATE #1: Sample Speaking Packet
This bonus is worth WAY more than the price of admission for the entire training! I’m handing over my ACTUAL speaking packet template to help you market yourself as a professional speaker! Having a speaking packet is CRITICAL for anyone who wants to get paid to speak because event organizers these days literally have thousands of speakers to choose from. I’ve used this speaking packet to stand out among my peers for years, resulting in numerous paid speaking engagements with organizations around the country.
TEMPLATE #2: Sample Speaking Proposal
Get your hands on my PROVEN speaking proposal for you to model! This is what you need to use in conjunction with your speaking packet with potential clients who want to see a proposal before making a decision. This template will model the exact language to use that will get potential clients excited to work with you, sign your speaking agreement and send you a check!
TEMPLATE #3: Sample Speaking Agreement (reviewed by Rosetta’s Intellectual Property Attorney)
I’ll be sharing with you my ACTUAL speaking agreement for you to model with your own speaking clients! This template will show you exactly how to get paid for your speaking services AND your travel expenses. I’ve been using this exact speaking agreement since I first started speaking and you’ll be surprised at how simple and effective it is!
TEMPLATE #4: Sample Speaking Invoice
Yes, I’m going to give you my ACTUAL speaking invoice for you to model as you book paid speaking engagements! This template will save you a lot of guesswork when it comes to how to request payment for your speaking services. I’ve been using this exact form invoice for the last 8 years successfully with clients all over the country and now I’m happy to share it with you to have as part of your speaking toolbox.
TEMPLATE #5: Sample Speaking Agreement Follow-Up Email
This is where the money’s at! How do you get your potential clients to sign your agreement and send your check? Sometimes it takes just a little bit of friendly follow-up. And this email will model the exact language you can use to make sure your speaking proposal or agreement doesn’t fall through the cracks.
TEMPLATE #6: Sample Speaking Outreach Email
Wondering how to contact organizations for speaking gigs directly? This email will show you how! Having a professional, succinct introductory email that offers your speaking services can open so many doors for your speaking career. Use this email to conduct your outreach efforts to potential speaking clients over and over again.
TEMPLATE #7: Sample Speaker One-Sheet
Sometimes, meeting planners just want to see a one-page summary of your speaking topic, bio, etc. This document is super simple to create, but it helps to have an example to follow so you know you’re on the right track. In the program, you get my actual Speaker One-Sheet to model in your own business.
TEMPLATE #8: Sample Speaker Bio (Both Long & Short Versions)
Your bio is one of the most important items you will get asked for when you get booked as a speaker. The hosting organization and meeting planner will need specific information about you to help market the event or conference you will be speaking at. So don’t make it hard for them to promote you! I give you the short AND long versions of my bio for you to use as inspiration to craft your own. Your bio will make you look prepared and ready to speak!
TEMPLATE #9: Sample Speaker Business Card
You will need to get good as marketing yourself as a speaker. One way to do that is through in-person networking events where you can meet potential clients. And when they ask you for more information, you want to be able to give them a specific business card that showcases you as a speaker. I give you my speaker business card so you can see exactly what to put on yours – these cards can be created and shipped out to you within days!
TEMPLATE #10: Sample Speaker Webpage
Yes, every speaker needs a website where they can promote their services online, BUT it doesn’t have to be complicated, fancy or expensive! I share with you my own speaker webpage PLUS simple tools that will help you get yours up and running – quickly and without the overwhelm.
TEMPLATE #11-13: Not 1, Not 2, But 3 Sample Powerpoint Presentations for Your First Keynote, Workshop or Training!
It can be daunting to stare at a blank Powerpoint, especially when creating your first presentation for a client. As a paid speaker, I have created dozens of keynote, workshop and training presentations over the course of my career and I’m one of those weirdos who actually ENJOY the process! I give you 3 of my most popular presentations to model so you can see what should be included and just focus on putting your unique spin on whatever topic you speak about. With these templates in addition to the ones above, you will be totally prepared, confident and READY to get booked and paid to speak to audiences and transform lives!
PLUS, MY BIG BONUS: A TICKET TO THE HAPPY BLACK WOMAN BUSINESS ACADEMY LIVE 3-DAY INTENSIVE!
What if you could bring your laptop and get hands-on business and mindset training from Happy Black Woman Founder Rosetta Thurman for 3 full days, all while networking with like-minded Black women entrepreneurs? When you enroll in the Launch Your Business Boot Camp Self-Study Program, you get a BONUS ticket to attend the training LIVE so that I can walk you through each step of my process of building a profitable online coaching, consulting or service-based business.
You can select either the Atlanta training in September or the DC training in December. It’s like getting a “2-for-1” deal with the online AND live training combo!
PLEASE NOTE: If you choose to attend the live training, your $997 event tuition will be waived (YAY!). However, there will be a separate registration process and a one-time materials fee of $97 to hold your seat and print your beautiful training binder to be used at the event. Space is VERY limited for these trainings, so be sure to reserve your spot ASAP. Spots are already filling up for our upcoming training in DC! Training dates and locations are listed below.
SEPTEMBER 13-15, 2019: ATLANTA
DECEMBER 6-8, 2019: WASHINGTON, DC
WHY SHOULD YOU ATTEND THE LIVE TRAINING? HERE’S A SNEAK PEEK INSIDE THE HAPPY BLACK WOMAN EVENT EXPERIENCE…
“Your course was instrumental in me realizing my voice.”
“I have created my speaking packet and started submitting proposals to companies!”
“Just a note to say thank you for being such an inspiration. I purchased your course a month ago. I am extremely pleased with the program and am ready to start my career as a professional speaker. I have created my speaking packet and started submitting proposals to companies. I also conducted my first workshop this weekend for my daughters, sisters and nieces (charity begins at home). Thank you for the wealth of resources and information.”
– Roxanne Mapp, creativityfromwithin.com
“I attended your speaking training a few weeks ago. Before the class, I wasn’t making any money in my business, despite all the things I did. After the class, I completed the action steps I posted. I said all that to say…I will have my first business consulting client this summer. I was contacted by a Literacy Coordinator to come on as an outside independent literacy consultant. During my eight weeks off, I will provide training in the area of literacy. My goal is to do this full time in my business. This is affirmation for me, I can do this in other areas such as coaching teachers, writing books. Again, thank you for what you do for all the black women out there. It’s working…I am creating my ideal life!”
– Marcia Collins, marciaycollins.com
Yes, Rosetta! I’m Ready to Get Paid to Speak!
Just to recap, here is everything you get inside the program:
- 4 Comprehensive, Step-by-Step Training Modules That Will Teach You Exactly How to Become a Profitable Transformational Speaker
- Specific Homework Assignments for Each Training Module, Including Powerful Pre-Work That Will Shift Your Mindset About Getting Paid to Speak
- Rosetta’s Valuable “Speaking Resource List,” with Tools, Books and Resources That Will Help You Build Your Professional Speaking Career
- LIFETIME ACCESS to the Course So You Can Keep Going Back to it as You Grow Your Speaking Business!
- BONUS #1: 13 “Done For You” Speaking Templates, Pulled Straight From Rosetta’s Swipe Files ($3,000 value)
- BONUS #2: A Ticket to the Happy Black Woman Business Academy LIVE 3-Day Intensive – September 13-15 in Atlanta or December 6-8 in DC! ($997 value)
*** ENROLL NOW & GET INSTANT ACCESS! ***
Get LIFETIME access to the entire course, plus all the templates included!
HAVE QUESTIONS BEFORE YOU ENROLL?
Email any questions you have to Rosetta at email@example.com.
*** COURSE REFUND POLICY ***
Because you receive immediate access to the content, this online course is NON-REFUNDABLE. Refunds will not be granted under any circumstances. I know that if you follow the steps and do the work, you will see results!
ABOUT YOUR MENTOR
Rosetta Thurman is the Founder of Happy Black Woman, a global personal development company dedicated to educating, inspiring and empowering black women to create their ideal lives. In 2010, she quit her 9 to 5 nonprofit job in Washington, DC to work for herself full-time as a speaker, coach and consultant. The following year, she got rid of all her stuff, gave up her apartment in DC and began traveling the world with just a suitcase and a laptop, working from her dream destinations of Hawaii, Thailand, Greece, France, Italy, Spain, Jamaica, Mexico, Argentina and Bali!
Fast forward to today and Rosetta has built a profitable location-independent business helping black women all over the world experience happiness, success and freedom in their personal and professional lives. Through training, coaching and mentoring, Rosetta teaches black women how to transform their mindset so that they can achieve their big goals faster than they ever thought possible.
Rosetta is the author of Launch Your Business: The 5 Step Solution to Do What You Love, Quit Your Job and Have the Freedom to Travel and Live Life on Your Own Terms and the co-author of How to Become a Nonprofit Rockstar: 50 Ways to Accelerate Your Career. She has been featured in numerous media outlets, including JET Magazine, Essence.com, Entrepreneur.com, Dr. Oz’ Good Life Magazine, Huffington Post, BBC London and BlackEnterprise.com. She holds a Master’s Degree in Organizational Management and has also taught leadership, business and marketing as an Adjunct Professor at Trinity Washington University.
Rosetta currently lives in beautiful San Diego, California. When she’s not writing or speaking, you can find her on a plane traveling to the next city on her bucket list, in the kitchen cooking up a new recipe, dancing to 80s R&B music or snuggled up in her favorite chair with a good book and a glass of red wine.
Her motto is: “You can do anything you want with your life and no one can stop you…but YOU!”
Every effort has been made to accurately represent this training and its potential. Any claims made of actual earnings are exceptional results and are not intended to represent or guarantee that anyone will achieve the same or similar results. Each individual’s speaking success depends on their background, professional ability and level of follow-through. As with any business endeavor, there is an inherent risk and there is no guarantee that you will earn any money with the methods taught in this class. The templates provided are for educational purposes only and should not be misconstrued as legal or financial advice.